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20160730

Google Adsense abbreviations


  1. CPC - Cost per Click
  2. CTR - Click through Rate
  3. PR- Page Rank
  4. CPM - Cost per thousand impressions
  5. RPM - Revenue per thousand impressions
  6. CPE - Cost per engagement
  7. CSE - Custom Search Engine
  8. API - Application programming interface
  9. CPA - Cost per Advertisement




Formula for RPM
Page RPM = (Estimated earnings / Number of page views) * 1000.

Formula for CTR
CTR = Clicks / Page views (Impressions)

1 comment:

Anonymous said...

CTE - Career and Technical education